By: Dr. Yazan Hijazi
They say that creativity is the new black!
Here are three resources to help you bring more of your creative expression to life.
In this engaging 12-minute TEDx talk Dr. George Land argues that the nature of the world today demands us to be more creative. Two key ideas worth mentioning:
Idea 1: Creative Evolution
Dr. Land presents a fascinating perspective as he condenses the past two million years of human history into one calendar year. Meaning 2 Million yrs= 12 months. So on:
Idea 2: The NASA Study.
Dr. Land discusses a famous longitudinal study into creativity, the results are shocking.
Below are the percentages of people measuring as highly creative at different ages:
Conclusion:
We are all born creative geniuses; however, through schooling and social indoctrination, our creative capacities are suppressed in favor of conventional, rational, and convergent thinking. The good news is we can regain our creative intelligence back.
Amazon - Paperback Edition
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A Whole New Mind discusses the shift from the Information Age to the Conceptual Age. This shift Pink argues requires Right-Brain aptitudes characterized by holistic and creative thinking, in contrast to Left-Brain aptitudes of logical and sequential thinking. Here are three key ideas of the book.
Idea 1: Left vs. Right Brain.
Here are the four key facts about the two hemispheres:
Idea 2: Conceptual Age Attractors
Pink identifies three attractors driving this shift into the conceptual age take: Abundance, Asia, and Automation.
Abundance
Pink argues that with so many options available, providing just the basics is no longer enough to set you apart from your competition. You need other ways to differentiate and delight your customers (like design).
Asia
Speaks to the increasing migration of jobs to developing and emerging markets, where many workers can do many functions equally well and for much less money.
Automation
Speaks to loss of jobs to machines and AI systems. Basically, anything that can be described as a set of actions or potential decisions, then computers running on powerful AI will be able to do it faster, cheaper, and with less error than a human (you)!
Pink provides three useful questions that individuals and organizations must consider if they are to survive the great shift:
This 5-minute video shows you how to use the Circle of Opportunity technique to generate a large number of divergent ideas quickly. This tool can be used individually or in a group. Although the example and final ideas are not that powerful; nonetheless, you will learn how to use this tool.
I hope these resources are useful in bringing more of your creative expression to the world!
Stay Creative ;)
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